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Hex Code
Color name
RGB
HSL
CMYK
#52118E
Blue Gem
82, 17, 142
271, 79, 31
42, 88, 0, 44
#FF55E9
Pink Flamingo
255, 85, 233
308, 100, 67
0, 67, 9, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, established in 2012, is the premier eCommerce platform in Southeast Asia, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and robust logistics to redefine the online shopping experience. The platform boasts the largest selection of brands, with aspirations to serve 300 million customers by 2030.
Lazada offers a diverse array of services, including LazMall, which connects shoppers to over 32,000 authentic local and international brands, ensuring fast delivery and an extensive return policy. The Lazada Marketplace empowers retailers to access millions of customers while providing essential services like secure transactions and marketing analytics. Additionally, Lazada's cross-border operations enable Southeast Asian brands to reach international markets, featuring an extensive range of products from fashion to electronics. With a commitment to seamless and secure payments, Lazada is at the forefront of the retail revolution in the region, continuously innovating to enhance customer experiences.
Brand industry
E-commerce and Shopping
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