BJJHQ is an online retailer focused on Brazilian jiu-jitsu apparel and training gear, offering a limited-time deal on one BJJ item each day. The site invites practitioners to browse daily offers, revisit past deals, and discuss products through community reviews, questions, comments, and shared photos or videos. It also provides fit guidance that helps shoppers compare sizing with buyers of similar height, weight, and body type, with options for customers in multiple countries.

Its featured products include gis, grappling shorts, rash guards, and training bags from brands such as 93brand, Aesthetic, and Kitsune. A recent offer, for example, featured a two-pack of 93brand Standard Issue Shorts in yellow and peach. The lightweight polyester-Spandex shorts have an elastic waistband, cushioned drawstring, stretch gusset, and no Velcro closure, with several cuts and sizes listed. BJJHQ promotes daily pricing and states that shipping is $5 for the featured deal. Customers can create accounts, sign up for email alerts, track orders, and take part in product discussions.