Unclaimed brand
Transform your creative ideas into compelling screenplays, novels, and TV series as the Save the Cat!® method provides all the storytelling tools you need
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Hex Code
Color name
RGB
HSL
CMYK
#A5652E
Paarl
165, 101, 46
28, 56, 41
0, 39, 72, 35
#B75A0A
Pumpkin Skin
183, 90, 10
28, 90, 38
0, 51, 95, 28
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Save the Cat! is a storytelling brand built around a practical method for developing screenplays, novels, and television stories. Created by screenwriter and author Blake Snyder, its approach helps writers shape plot, pacing, and character change through a shared story structure. The framework centers on a 15-beat structure, from the Opening Image to the Final Image, and organizes stories into ten genres or story types based on transformation.
Save the Cat! provides resources for writers at different stages, whether they are brainstorming, outlining, drafting, or revising. Its offerings include Story Suite software for organizing story work, books and workbooks, story cards, classes and coaching, workshops, events, and a screenplay challenge. The website also features free tools such as Beat Mapper and Genre Mapper, plus beat sheets, writing advice, articles, podcasts, success stories, and a writers’ forum. With materials for screenwriting and novel writing, as well as classroom and educator resources, Save the Cat! supports storytellers and learning communities seeking a clear, structured way to develop and strengthen their stories.
Brand industry
Arts and Entertainment
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How do I download the Save the Cat! logo?
The Save the Cat! logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What are Save the Cat!'s brand colors?
The Save the Cat! color palette uses the hex codes #A5652E, #B75A0A and #FFFFFF.
The Save the Cat! name, logos and brand assets are trademarks of Save the Cat! and its affiliates. Brandfetch isn't affiliated with or endorsed by Save the Cat!. Their use is subject to Save the Cat!'s brand guidelines.