Hex Code
Color name
RGB
HSL
CMYK
#989898
Dusty Gray
152, 152, 152
0, 0, 60
0, 0, 0, 40
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#98C0E8
Cornflower
152, 192, 232
210, 63, 75
34, 17, 0, 9
BetterLife Holdings (BetterLife) was founded in 1998 and is headquartered in Beijing. It operates 19 4S dealerships across Beijing, Tianjin, Hebei, Shandong, Sichuan, Zhejiang and Heilongjiang, representing luxury and automotive brands including Bentley, Porsche, BMW, Audi, Mercedes-Benz, Jaguar Land Rover, AITO and Lotus. The company employs more than 1,600 people and reports eight brands in its portfolio.
BetterLife offers a broad range of automotive products and services, including vehicle sales, after-sales support and other value-added services. Its dealerships serve customers across several regions, with a particular focus on Beijing. There, 11 luxury-brand 4S stores cover major areas including the West Fourth Ring Road, Wangjing and Yizhuang.
The company describes its service philosophy as consistently attentive customer care, delivered through personalized, “butler-style” engagement. It aims to understand customer needs, continually improve its products and service quality, and foster long-term, mutually beneficial relationships. BetterLife presents itself as a benchmark for luxury automotive services in China.
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Vehicles
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