BMW Motorrad is the motorcycle division of Bayerische Motoren Werke, bringing together a long-standing passion for powerful engines, distinctive design and the freedom of the ride. Its range spans sport, touring, roadster, heritage, adventure and urban mobility motorcycles, with models including the S 1000 RR, R 1300 GS, R 18 and CE 04. The brand also presents concept vehicles such as the Vision K 18, highlighting its ideas for future technology and design.

Beyond motorcycles, BMW Motorrad offers genuine parts, accessories, riding apparel and equipment, plus options for personalising bikes, including Original parts, M Performance components and luggage solutions. Customers can access dealer support, maintenance and tyre services, winter storage, warranty packages, roadside assistance, rider’s manuals and installation instructions. BMW Motorrad also provides financial services, used-bike listings and Rent A Ride, which connects riders with international partners to hire motorcycles. Its wider experiences include rider training, bike tours, events and the International GS Trophy, alongside news, stories and model information that help riders plan their next journey.