BMW Special Sales is BMW’s specialist offering for customers and organisations with distinctive vehicle and mobility requirements. Its portfolio brings together protection vehicles, authority vehicles, military sales and diplomatic sales, with products and services tailored to these different groups.

For personal security needs, BMW offers certified Protection Vehicles, including the fully electric BMW i7 Protection, the combustion-engine BMW 7 Protection and the BMW X5 Protection VR6. The 7 Protection models are described as armoured vehicles combining protection with comfort and performance, while the X5 Protection VR6 features armour and protective glass designed to provide security in potentially dangerous situations.

BMW Authority Vehicles are designed for the operational needs of fire services, emergency medical staff and police. The brand also provides a privilege scheme for U.S. service personnel abroad and sales benefits for diplomats and members of international organisations. Beyond its vehicles, BMW offers specialised driver training for Protection Vehicle owners, with courses that help participants practise responding to dangerous situations and make effective use of their vehicles’ capabilities.