BMW
@bmw.com.mx
Bienvenido al sitio oficial de BMW MX: Descubre nuestros modelos premium, ofertas exclusivas, servicios de primera clase, innovación y tecnología.
BMW's Company Logos
BMW's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#1C69D4
Denim
28, 105, 212
215, 77, 47
87, 50, 0, 17
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#74A6DC
Danube
116, 166, 220
211, 60, 66
47, 25, 0, 14
About BMW
BMW México is the official Mexican presence of BMW, offering premium vehicles alongside services and digital tools for drivers. Its lineup includes the X range, Series 1 through 7, M models, protection vehicles, and electric cars, with gasoline, plug-in hybrid, and fully electric options. Customers can explore models, configure a vehicle, check immediate availability, request a quote, review current offers, and arrange a test drive through an authorized dealer.
BMW Financial Services provides financing options, insurance, contract-end choices, and account services. For ownership support, BMW Service offers maintenance, technical campaigns, roadside assistance, and Proactive Care, which provides personalized support, service reminders, and help responding to potential issues. The brand also features original accessories, lifestyle products, and BMW Individual personalization.
Digital offerings include the My BMW app, ConnectedDrive, BMW iDrive, Digital Key, and remote software updates. BMW México also promotes driving experiences and M Track, and provides information about BMW Group’s San Luis Potosí plant, customer support, technical specifications, pricing, and authorized dealers.
Brand industry
Vehicles
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