BNP Paribas Personal Finance
@bnpparibas-pf.co.uk
BNP Paribas Personal Finance is a major player in consumer credit in France and Europe, offering a wide range of consumer lending products. A 100% subsidiary of the BNP Paribas Group, the company provides, through its brands Cetelem, Findomestic, and Alpha Credit, a comprehensive range of personal loans available in stores, at car dealerships, or directly to customers through its contact centers and online platforms. Trusted by 25 million customers across 21 countries, BNP Paribas Personal Finance relies on 16,000 employees and boasts 107 billion euros in outstanding loans at the end of 2025. For many years, BNP Paribas Personal Finance has pursued an active partnership strategy with retail brands, automotive manufacturers and distributors, e-commerce sites, and other financial institutions (banks and insurance companies). These long-term collaborations rely on its deep integrated services adapted to its partners’ operations and business strategies - with key partnerships including Apple, Jaguar Land Rover, Stellantis, MediaMarkt, as well as Bank of Nanjing and Geely in China. To support its customers and partners, BNP Paribas Personal Finance is committed to promoting access to more responsible and sustainable consumption. ━ To learn more about our Data Protection Policy: https://bnpp.lk/0L782b
BNP Paribas Personal Finance's Company Logos


BNP Paribas Personal Finance's Brand Colors
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Color name
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CMYK
#00A973
Jade
0, 169, 115
161, 100, 33
100, 0, 32, 34
#FFFFFF
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255, 255, 255
0, 0, 100
0, 0, 0, 0
#00915A
Green Haze
0, 145, 90
157, 100, 28
100, 0, 38, 43
About BNP Paribas Personal Finance
BNP Paribas Personal Finance in the UK provides consumer finance solutions that help people spread the cost of major purchases through affordable instalments. With more than 50 years of expertise, the company works with leading brands to support business growth through financial products, customer insight and partnership-focused service.
Its solutions are designed to help businesses attract new customers, build loyalty and increase sales by making purchases more accessible. The company offers motor finance for customers buying vehicles, retail finance that enables shoppers to pay for larger purchases over time, and loans. It also works with partners to develop tailored business models suited to their needs.
BNP Paribas Personal Finance emphasises easy-to-use finance and a practical understanding of its partners’ businesses. By combining financing options with customer insights, it aims to help its partners improve customer retention and transaction values while giving consumers greater confidence and control over how they pay.
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Finance
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