Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, connecting consumers with an expansive selection of brands and products across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group since 2016, Lazada leverages cutting-edge technology, robust logistics, and secure payment solutions to revolutionize the retail experience.

With services like LazMall, Southeast Asia's largest virtual mall, consumers enjoy access to over 32,000 international and local brands, ensuring product authenticity and hassle-free returns. Lazada Marketplace provides retailers with a comprehensive suite of services to reach millions of customers, covering 18 diverse categories, including health & beauty, fashion, and home appliances.

Further expanding its reach, Lazada’s cross-border initiative enables Southeast Asian businesses to connect with global consumers, featuring a wide array of products while capitalizing on Alibaba's superior logistic capabilities. Lazada aims to serve 300 million customers by 2030, continuously pushing the boundaries of e-commerce in the region.