Bobux is a brand that has been dedicated to promoting healthy foot development and creating top-quality shoes for kids since 1991. Our passion for little feet has driven us to design award-winning footwear that nurtures the natural movement and growth of children's feet. Our journey began in a garage in New Zealand when our co-founder, Chris Bennett, couldn't find suitable shoes for his daughter Chloe.

Armed with leather, suede, and a vision, he created the first Soft Soles, shoes designed to be gentle and comfortable for growing feet. The response was overwhelming, and soon Bobux shoes were in high demand in markets across the globe. As our brand grew, we expanded our range to include different stages of development.

We introduced Step Up shoes for first walkers, offering flexibility and support, and I-Walk shoes for toddlers, providing durability and protection. Our talented design team continuously innovates, collaborating to find the perfect balance between foot health and style. Browse our collections to discover our latest designs, including sneakers, boots, sandals, and more.

Join the #BOBUXMOVEMENT and experience the difference of shoes crafted with expertise and care for your little one's feet