Unclaimed brand
創立於2004年以男性內褲精品店之姿成為市場先驅者，至今已成為男士尋求最新時尚且獨具風格的第一選擇，熱賣商品還包含運動背心、男性泳褲、三角內褲、四角內褲、後空內褲以及性感內褲。Body Formula貼心地為客戶精選從內到外的穿搭風尚。具備特有的時尚見解，一如Body Formula的名稱，解答並滿足所有男性生活風格的需求。
Liking this brand profile? Share this page
Hex Code
Color name
RGB
HSL
CMYK
#008CCF
Lochmara
0, 140, 207
199, 100, 41
100, 32, 0, 19
#004583
Congress Blue
0, 69, 131
208, 100, 26
100, 47, 0, 49
#DABEBE
Wafer
218, 190, 190
0, 27, 80
0, 13, 13, 15
Founded in 2004 as a specialist men’s underwear boutique, Body Formula has grown into an online destination for men seeking fashion-forward styles and distinctive essentials. The brand says it carefully selects clothing and accessories to support a range of men’s lifestyles, with a focus on versatile looks from innerwear to outerwear. Its core collections include briefs, trunks, boxers, bikinis, jockstraps, thongs and other underwear styles, alongside swim briefs, trunks, thongs and shorts.
Shoppers can also find tank tops, T-shirts, shorts, hoodies, jackets and trousers, as well as socks, bags, towels, harnesses and other accessories. Body Formula highlights its own Body Formula and BodyFormulaXtreme labels, and presents eXPONENT as a featured brand. Its online store also carries products from a broad selection of other labels, including UNDER+, ADDICTED, ES Collection, Andrew Christian, JOR and Modus Vivendi.
Customers can browse new arrivals, preorder items, multipacks and clearance selections, with promotions and reward programmes offered through the store. Body Formula serves shoppers across markets with multiple language and currency options
Brand industry
E-commerce and Shopping
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size
How do I download the Body Formula logo?
The Body Formula logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Body Formula's brand colors?
The Body Formula color palette uses the hex codes #008CCF, #004583 and #DABEBE.
The Body Formula name, logos and brand assets are trademarks of Body Formula and its affiliates. Brandfetch isn't affiliated with or endorsed by Body Formula. Their use is subject to Body Formula's brand guidelines.
