BOMA Analytics is a market intelligence and analytics company that combines artificial intelligence, big data, technology, and human expertise to help organizations make better strategic decisions. Its flexible services range from self-service research tools to full consulting support, backed by access to a global panel of 79 million consumers. The company offers brand, product, advertising, and concept testing; live event measurement; marketing mix modeling; audience ratings; and sales solutions such as pricing optimization, category management, channel analysis, and in-store execution.

Its media services include social media, digital advertising, web design, and content production, while technology offerings cover customized business intelligence dashboards, audience reporting, CRM and ERP tools, web and mobile development, chatbots, marketplaces, e-commerce, and platform integration. BOMA Analytics also provides location intelligence through Conquer Location, helping businesses assess potential sites using market, competitor, consumer, demographic, mobility, and accessibility data. Across its work, the company emphasizes actionable insights, reliable data, and tailored methods to help clients understand audiences, improve marketing and sales, and identify growth opportunities