BTTP is a vibrant and passionate brand rooted in the spirit of outdoor adventure, founded by Hans Rosenfeld in Lancaster, PA. Inspired by a love for snowboarding and admiration for the human form, BTTP combines these interests into a unique line of merchandise designed for enthusiasts who share a similar passion. The brand offers a range of products aimed at on-mountain use, ensuring functionality is paired seamlessly with style. Each item is rigorously tested by the team, which includes seasoned riders and models like Ren Craig and Vedo, who embody the dedication to quality and performance.

BTTP prides itself on being an American-made brand, avoiding third-party manufacturing to provide authentic gear directly to consumers. The commitment to affordability without compromising quality resonates through its thoughtful design and personal order processing. Whether you’re a snowboarding novice or a seasoned pro, BTTP's innovative gear is tailored to enhance your outdoor experiences, making it a standout choice for those who embrace both action and aesthetics.