Bookd is a social platform for football fans, built around recording and sharing the matches that make the game memorable. Its community brings together fans who want to revisit iconic moments, discuss current fixtures and keep a personal record of the football they watch. Through the Bookd app, users can log matches, rate performances, write reviews, add media and select a Player of the Match. Each entry becomes part of a football diary, saved in one place for fans to browse and reflect on over time.

Bookd also offers live discussion rooms for matches, where users can react and debate as games unfold, and social features for following friends and interacting with their posts. Fans can personalize their profiles by highlighting favourite teams, matches and leagues. For those who like to organize football memories, the platform supports curated lists that can be shared with the wider community, from collections of dramatic comebacks to standout individual performances.