Booyah Holdings

Booyah Holdings is a South African group established to build a people-focused approach to business and create opportunities for individuals and communities. Its vision is to become South Africa’s number one people company, helping people pursue business and personal goals through its subsidiaries and services. The group’s core areas include integrity, growth, community, experience, support, procurement, consulting and venture capital.

Its Booyah Brands division, established in 2019, is a branding and marketing agency serving businesses at different stages. Its offerings include design, embroidery, printing, promotional gifting, apparel, personal protective equipment, web development, digital marketing and display products, with services ranging from business cards and name tags to banners and websites.

Booyah Risk Management, established in 2018, helps businesses protect people, buildings and equipment. Its services include fire equipment, sprinkler and detection systems, training, asset maintenance, risk assessments, security and backup power. The group also pursues corporate social investment initiatives supporting local communities, charities and nonprofit organisations.