Unclaimed brand
Born Elite โ Houston inner city youth basketball built on life mentorship, accountability, and hard work. Founded by Coach Bruce Miller. Building kids, teams, and futures.
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Hex Code
Color name
RGB
HSL
CMYK
#9FC157
Celery
159, 193, 87
79, 46, 55
18, 0, 55, 24
#0A0A0A
Cod Gray
10, 10, 10
0, 0, 4
0, 0, 0, 96
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Born Elite is a Houston-based inner-city youth basketball program founded by Coach Bruce Miller. It helps young athletes develop on and off the court through competitive play, skills training, mentorship, and personal accountability. Rooted in Houston, the program aims to give local players a meaningful opportunity to grow, gain exposure, and build confidence, regardless of their familyโs ability to pay.
Born Elite offers AAU travel teams that compete in regional and national tournaments, along with opportunities for college scout exposure. Its year-round development includes position-specific skill work, advanced competition, and coaching led by Coach Miller and his staff. Beyond basketball, athletes receive guidance focused on identity, self-worth, resilience, leadership, work ethic, and handling pressure. The program also connects players with Houston-area high school coaches, trainers, and scouts, while alumni may benefit from career connections through Coach Millerโs industry network. Built around hard work and a family atmosphere, Born Elite seeks to prepare young people for success in basketball, education, and life.
Brand industry
Sports
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How do I download the Born Elite logo?
The Born Elite logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Born Elite's brand colors?
The Born Elite color palette uses the hex codes #9FC157, #0A0A0A and #FFFFFF.
The Born Elite name, logos and brand assets are trademarks of Born Elite and its affiliates. Brandfetch isn't affiliated with or endorsed by Born Elite. Their use is subject to Born Elite's brand guidelines.