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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#4D2C0D
Cioccolato
77, 44, 13
29, 71, 18
0, 43, 83, 70
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, facilitating seamless shopping experiences across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada leverages cutting-edge technology, comprehensive logistics, and secure payment solutions to redefine retail. The platform features LazMall, Southeast Asia's largest virtual mall, offering shoppers access to over 32,000 authentic local and international brands, with a commitment to fast delivery and easy returns.
Lazada Marketplace provides retailers with the tools needed to reach millions of customers, featuring various services from secure payments to customer support. Merchants in the Marketplace sell an extensive range of products across multiple categories, including health and beauty, fashion, home appliances, and more. Additionally, Lazada's cross-border initiative enables Southeast Asian brands to connect with global consumers, supported by Alibaba's robust logistics network, ensuring prompt delivery. Committed to innovation, Lazada aims to serve 300 million customers by 2030, reinforcing its position at the forefront of retail transformation in the region.
Brand industry
E-commerce and Shopping
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