Bottomup

Bottomup株式会社 is a specialized manufacturer of fishing gear based in Tsukuba, Japan. Established in December 2016 and led by Kotaro Kawamura, the brand focuses on the planning, production, and sale of high-quality fishing tackle and apparel. Bottomup is dedicated to enhancing the fishing experience, particularly in bass fishing, through innovative lure designs inspired by the unique qualities of diverse fishing environments.

In addition to fishing gear, Bottomup produces engaging multimedia content, including videos and instructional materials aimed at enhancing fishing skills and promoting the joys of bass fishing. The brand is affiliated with leading sponsors like Daiwa and Timco, demonstrating its commitment to the fishing community.

Moreover, Bottomup's founder and team members are experienced anglers and competitors, actively participating in tournaments and guiding services in notable locations such as Lake Kasumigaura and Lake Biwa. This blend of expertise and passion is reflected in both their product offerings and community engagement, making Bottomup a trusted name among fishing enthusiasts.