Lazada

**Lazada Group Overview**

Founded in 2012, Lazada Group stands as Southeast Asia's premier eCommerce platform, maintaining a strong presence across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages advanced technology, logistics, and payment solutions to deliver an unmatched shopping experience. The brand’s cornerstone, LazMall, launched in 2018, connects consumers with over 32,000 global brands, guaranteeing product authenticity, swift delivery, and flexible return policies.

Lazada Marketplace expands opportunities for retailers by giving them access to a vast customer base along with robust services such as secure payments and marketing analytics. The platform supports a diverse range of products across 18 categories, including health & beauty, fashion, and electronics. Additionally, Lazada's cross-border initiatives enable regional brands to reach international markets, featuring an extensive selection of goods facilitated by Alibaba’s logistical prowess, ensuring deliveries in just seven days. By prioritizing innovative technology and customer satisfaction, Lazada aims to redefine retail in the region.