Unclaimed brand
Boys Lie is a celebration of all those who have been to hell and back. We believe confidence is the most powerful tool you can have, and community is how we foster it.
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Hex Code
Color name
RGB
HSL
CMYK
#E1A864
Equator
225, 168, 100
33, 68, 64
0, 25, 56, 12
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Boys Lie is an apparel brand built around resilience, confidence, and community. Describing itself as a celebration of people who have “been to hell and back,” the brand presents clothing as part of an empowered, self-expressive style. Its online store organizes collections into new arrivals, best sellers, restocks, and sale items, with styles spanning casual and streetwear-inspired clothing.
The range includes hoodies, crewnecks, zip-ups, T-shirts, tanks, jerseys, and long-sleeve tops, alongside sweatpants, shorts, and matching sets. Product names and collections feature playful, bold themes, with examples such as the Game Changer Racer Hoodie, Girls Rule Boys Drool Kara Crewneck, and Sweet Treat Alex Zip-Up. Boys Lie also sells accessories including hats, socks, bags, and jewelry, as well as gift cards. Customers can browse seasonal drops and returning favorites, and the site promotes a rewards program, newsletter, and podcast. New customers are offered 15% off their first order, and the store advertises free U.S. shipping on orders over $250.
Company type
Privately Held
Year founded
2018
Company size
2-10 employees
Graphic streetwear
Women’s loungewear sets
Breakup-themed apparel
Graphic hoodies and crewnecks
Streetwear accessories
How do I download the Boyslie logo?
The Boyslie logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does Boyslie's branding look like?
The Boys Lie wordmark pairs a bold, uppercase sans-serif name with a winged emblem and smaller “BOYS LIE” lettering, giving the logo a playful, rebellious badge-like quality. Apparel graphics use oversized, assertive lettering and slogan prints; the visual world favors clean white and black with soft neutrals and pastel or leafy-color accents, candid lifestyle photography, and straightforward product-led layouts.
What are Boyslie's brand colors?
The Boyslie color palette uses the hex codes #E1A864, #FFFFFF and #000000.
The Boyslie name, logos and brand assets are trademarks of Boyslie and its affiliates. Brandfetch isn't affiliated with or endorsed by Boyslie. Their use is subject to Boyslie's brand guidelines.