Vierge is a premium non-alcoholic beverage brand developed in Quebec, offering a sophisticated alternative to traditional wine that is low in sugar and gluten-free. Founded by Dawn Murray, Vierge emerged from her personal journey toward sobriety, addressing the need for an elevated non-alcoholic option that does not compromise on taste or complexity. Unlike dealcoholized wines, Vierge is authentically crafted from high-quality ingredients such as locally fermented tea, concentrated fruit juices, and naturally derived tannins, designed to create a rich and luxurious drinking experience.

Each beautifully packaged 250 mL can serves as the perfect single portion, allowing consumers to savor the depth and structure of Vierge's unique flavors while enjoying the ritual of pouring into a glass. Importantly, the brand is committed to sustainability, opting for recyclable aluminum packaging. As a 100% woman-owned and Indigenous-certified company, Vierge represents a mindful shift in drinking culture, inviting consumers to indulge in celebration in a refreshing, thoughtful way.