BROD, or the Bulgarian-Romanian Observatory of Digital Media, is a pioneering initiative aimed at combating disinformation through a collaborative, multinational approach. Established to provide a regional hub for detecting, analyzing, and addressing misinformation in Bulgaria and Romania, BROD collaborates with prominent institutions like the Big Data for Smart Society Institute (GATE) and the Center for Independent Journalism. The Observatory integrates expertise from various stakeholders, including academia and media, to foster innovation in fact-checking and media literacy.

Services offered by BROD encompass research, educational outreach, and the development of tools to counter disinformation. By bringing together thought leaders from think tanks such as GLOBSEC and tech firms like Ontotext, BROD aims to enhance public understanding of digital media landscapes and empower citizens. With a focus on promoting truthfulness in media, BROD is committed to improving democratic values across the region, ensuring informed civic engagement in a rapidly evolving information ecosystem.