Bouncy is a smart link platform designed to help creators and brands recover traffic and improve conversions from social media. Its links redirect visitors from in-app browsers, where features such as saved passwords, payment autofill, and cookies may not work reliably, to their device’s default browser. This can make logging in and completing a purchase easier for customers.

To get started, users paste a destination URL, create a short link, and share it on platforms such as Instagram, TikTok, Facebook, Snapchat, and other social networks. Bouncy offers more than 24 custom domain options and compatibility with over 30 platforms. Its real-time analytics track clicks, locations, devices, traffic sources, campaigns, and visits opened in a standard browser, with reports shareable through read-only links.

The company promotes conversion improvements, including higher login success and checkout rates, based on its reported user data. Bouncy also offers onboarding assistance, a help center, customer support, and infrastructure features including a stated 99.9% uptime SLA.