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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a mission to connect this diverse region, Lazada harnesses advanced technology, logistics, and secure payment solutions to redefine the online shopping experience, aiming to serve 300 million customers by 2030. As the flagship of the Alibaba Group since 2016, Lazada benefits from cutting-edge technology and infrastructure.
Lazada offers a vast selection through its two primary platforms: LazMall, which features over 32,000 brands ensuring 100% product authenticity and fast delivery, and Lazada Marketplace, enabling thousands of retailers to reach new customers while providing essential support services such as secure payments and marketing analytics. Additionally, through its cross-border initiatives, Lazada connects Southeast Asian consumers with international products from markets including China, the U.S., and Europe. Whether through fashion, electronics, or home appliances, Lazada continually innovates to elevate the retail landscape.
Brand industry
E-commerce and Shopping
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