Mensa Brands is a rapidly rising brand in the e-commerce industry, having achieved unicorn status in an astonishingly short span of just 6 months. So, what sets Mensa Brands apart? Well, they follow the successful Thrasio-style model. This model involves acquiring high-growth online businesses and using the company's experts to scale them.

Indian venture capitalists have recognized the potential in this space and have invested substantial amounts in various startups, including Mensa Brands. With a recent $130 million funding round valuing the company at $1. 2 billion, Mensa Brands is on a mission to acquire new brands and expand its portfolio.

Their ambitious goals suggest that we might see another round of fundraising in the next 12-15 months. Mensa Brands' entry into the market has also drawn attention, as Thrasio, the original pioneer of this model, is reportedly entering the Indian market as well. Mensa Brands' success can be attributed to their effective execution of the Thrasio model and their founder's impressive background.

Ananth Narayanan, the CEO of Myntra and co-founder of Medlife, lends credibility to the company's vision to build and elevate online businesses. With their recent funding, Mensa Brands aims to invest in acquiring 40 more brands in the next year, solidifying their position as one of the most exciting players in the industry. Given their strategic approach of acquiring profitable businesses, Mensa Brands is poised for success in the e-commerce landscape.

Keep an eye on this brand as they continue to grow and make waves in the market