Hex Code
Color name
RGB
HSL
CMYK
#EF4123
Pomegranate
239, 65, 35
9, 86, 54
0, 73, 85, 6
#FAACA8
Rose Bud
250, 172, 168
3, 89, 82
0, 31, 33, 2
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Royal Enfield is a motorcycle brand whose Build. Train. Race.
program brings women into motorcycle building and competitive racing across North America. Designed as an all-woman initiative, the program supports riders from different backgrounds through two disciplines: flat track and road racing. Participants receive a Royal Enfield 650 Twin and work with the brand and its partners to prepare it for competition.
Flat track riders build race-ready INT650 motorcycles, while road racers convert Continental GT 650s. The program also provides training with Royal Enfield mentors, helping participants develop the skills needed to ride on track. Riders then compete at major North American events as part of the MotoAmerica and American Flat Track professional racing series.
Build. Train. Race.
offers information about its teams, applications, race schedules, and results, and shares program coverage through Royal Enfield’s social media channels. With its combination of hands-on motorcycle preparation, mentorship, and racing, the initiative highlights women’s participation in motorcycle culture and competition
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