American Bus Association
@buses.org
Learn how the American Bus Association supports the motorcoach and group travel industries and become a member today.
American Bus Association's Company Logos




American Bus Association's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#B68D3A
Tussock
182, 141, 58
40, 52, 47
0, 23, 68, 29
#AFD7F2
Blizzard Blue
175, 215, 242
204, 72, 82
28, 11, 0, 5
#041423
Black Pearl
4, 20, 35
209, 79, 8
89, 43, 0, 86
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
About American Bus Association
American Bus Association (ABA) offers Driving Force, a program specifically designed by ABA's Women in Buses Council to address the nationwide driver shortage. Driving Force provides industry operators with valuable tips and tools to recruit and retain their most important asset: Drivers. With the aim of tackling this pressing issue, Driving Force equips operators with The Industry's Guide to Recruiting & Retaining Drivers.
Driving Force is an initiative that aims to provide comprehensive solutions to the challenges faced by the bus industry when it comes to driver recruitment and retention. Through webinars and sessions at marketplaces, operators can learn about effective strategies and best practices to attract and keep skilled drivers on board. The program also offers a variety of helpful resources, such as recruitment toolkits, operator case studies, and driver training resources.
By joining the Driving Force Task Force, industry professionals collaborate and contribute their expertise to further develop this critical program. For industry operators seeking to address the driver shortage and create a more sustainable and successful business, the American Bus Association's Driving Force is the ideal resource
Company type
Nonprofit
Year founded
1926
Company size
11-50 employees
