Unclaimed brand
BXR Abu Dhabi — a new standard is coming. Private members' performance, sports science, longevity and design on Saadiyat Island.
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Hex Code
Color name
RGB
HSL
CMYK
#7A5136
Old Copper
122, 81, 54
24, 39, 35
0, 34, 56, 52
#331F17
Eclipse
51, 31, 23
17, 38, 15
0, 39, 55, 80
#EFDDC3
Almond
239, 221, 195
35, 58, 85
0, 8, 18, 6
BXR Abu Dhabi is a private members’ performance and wellness club being developed on Saadiyat Island as BXR’s first Middle East flagship. Scheduled to launch in January 2027, the club will bring training, recovery and community together in a design-led environment, with access centred on a considered membership and a focus on belonging.
Its training offer is set to include personal training, strength and conditioning, HYROX, running and endurance, supported by dedicated facilities. Members will also have access to a Reformer Pilates studio and mobility studio offering yoga, sculpt, TRX and mobility-focused training. A full-size boxing ring and specialist coaching will extend BXR’s boxing heritage to Abu Dhabi.
The club’s performance and longevity services will include sports science, performance testing, diagnostics, nutrition and longevity expertise. A dedicated spa and recovery environment is planned, with sauna, steam, red light and contrast therapy. For connection and everyday use, a private members’ café and lounge will offer space to meet, work and refuel, complemented by member experiences and events.
Brand industry
Sports
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How do I download the BXR London logo?
The BXR London logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are BXR London's brand colors?
The BXR London color palette uses the hex codes #7A5136, #331F17 and #EFDDC3.
The BXR London name, logos and brand assets are trademarks of BXR London and its affiliates. Brandfetch isn't affiliated with or endorsed by BXR London. Their use is subject to BXR London's brand guidelines.
