By City

By City is a motorcycle apparel and equipment brand founded in 2014, creating products for riders who value protection, comfort, and distinctive design. Its style blends classic, retro influences with practical features intended for real-world use, from everyday city journeys to longer rides and adventures. The company says it designs and manufactures its collections with riders’ needs in mind, placing protection where it is needed while keeping products suitable for daily wear.

Its range includes motorcycle jackets, trousers, gloves, boots, helmets, and riding accessories for men, women, and junior riders. Helmet options include full-face, jet, and modular styles, alongside replacement parts. By City also offers travel backpacks, climate-oriented clothing, and protective gear, as well as collections such as Adventure, Kids, Way of Life, and the Ángel Nieto and Agatha Ruiz de la Prada collaborations. The brand serves both individual customers and professional distributors. Its website highlights CE-certified protection across its range, secure payment options, delivery in 48 to 72 hours, free shipping on orders over €150, and returns or exchanges within 30 days.