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Hex Code
Color name
RGB
HSL
CMYK
#FF9800
Pizazz
255, 152, 0
36, 100, 50
0, 40, 100, 0
#FFEB9D
Vis Vis
255, 235, 157
48, 100, 81
0, 8, 38, 0
#181733
Mirage
24, 23, 51
242, 38, 15
53, 55, 0, 80
Lazada Group is Southeast Asia's premier eCommerce platform, established in 2012, and currently operating in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology, robust logistics, and diverse payment solutions to create a seamless shopping experience for its users. Aiming to reach 300 million customers by 2030, Lazada offers an extensive range of products through two primary avenues: LazMall, a virtual mall featuring over 32,000 trusted international and local brands, and Lazada Marketplace, which connects retailers with millions of customers across 18 categories, including health & beauty, fashion, and home appliances.
Additionally, Lazada emphasizes secure and user-friendly payment systems to facilitate smooth transactions, especially in a region adapting to eCommerce and digital payments. With fulfillment centers in 17 major cities and an innovative technology stack, Lazada continues to redefine retail while bringing global products and sellers to Southeast Asian consumers efficiently.
Brand industry
E-commerce and Shopping
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