Cadwyn Cyf, established in rural Wales in the 1970s, is dedicated to showcasing and promoting the rich products of Welsh craft industries. Initially focused on Welsh artisans, by the late 1980s, Cadwyn expanded its mission to support craftspeople in developing countries across North and West Africa. Driven by a commitment to secure a sustainable future for Welsh-speaking communities and to foster global connections, Cadwyn aims to empower artisans economically.

The brand offers an extensive range of products, including traditional Welsh love spoons, unique Welsh gifts, and an array of homewares like slate mugs and tapestry throws. Cadwyn also features Fair Trade items, including beautiful wooden coasters, handcrafted Swazi candles, and soapstone gifts. Through its diverse offerings, Cadwyn not only showcases the artistry of Wales but also supports artisans worldwide, enabling them to earn a livelihood. With a focus on community and craftsmanship, Cadwyn strives to make a meaningful impact on both local and global scales.