Caitlin Hathaway
@caitlin-hathaway.com
Caitlin Hathaway is an SEO & Audience Development consultant with 5 years of experience in SEO and audience development strategy.
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Caitlin Hathaway's Brand Colors
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Color name
RGB
HSL
CMYK
#151414
Cod Gray
21, 20, 20
0, 2, 8
0, 5, 5, 92
#F1F0EF
Desert Storm
241, 240, 239
30, 7, 94
0, 0, 1, 5
#2C2A4A
Martinique
44, 42, 74
244, 28, 23
41, 43, 0, 71
About Caitlin Hathaway
Caitlin Hathaway is an SEO and audience development strategist focused on helping brands grow their reach and work more effectively. With five years of experience in SEO and audience development, she brings a perspective shaped by roles in agencies, startups, publishing, and enterprise SEO software. She holds a degree in Business Management and Marketing from Nottingham Trent University and began her SEO career in 2019.
Now Innovation Manager at Forbes Advisor, Hathaway works at the intersection of SEO, artificial intelligence, and business transformation. Her work centers on identifying workflow challenges and developing practical, data-informed tools and processes that improve efficiency and support positive change across teams. She also helps brands and SEO professionals explore AI and automation, discover opportunities for organic growth, and connect more meaningfully with audiences.
Hathaway shares her expertise through webinars, industry interviews, specialist publications, and practical online content, including guidance on SEO automation and content strategy using large language models.
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Business and Consumer Services
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