Camino a la Independencia
@caminoalaindependencia.com
Un recorrido interactivo por la calle Congreso de Tucumán que revive a los protagonistas de la gesta de 1816.
Camino a la Independencia's Company Logos


Camino a la Independencia's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#E56700
Clementine
229, 103, 0
27, 100, 45
0, 55, 100, 10
#1A1A1A
Cod Gray
26, 26, 26
0, 0, 10
0, 0, 0, 90
#FAF9F6
Spring Wood
250, 249, 246
45, 29, 97
0, 0, 2, 2
About Camino a la Independencia
Camino a la Independencia is an interactive cultural experience that brings the story of Argentina’s 1816 independence movement to life along Congreso de Tucumán street. Created to accompany visitors on a themed walk, the project connects a present-day route with the journey made by representatives who traveled from across the territory to declare the country free. Along the way, visitors encounter fifteen totems featuring hyperrealistic portraits generated with artificial intelligence.
As visitors approach each totem with a phone, they can collect a digital stamp in a virtual passport. This collection turns the walk into a participatory journey, inviting people to explore the historical figures associated with the independence story one stop at a time. The experience combines public-space discovery, digital interaction, and historical storytelling, offering visitors a way to engage with the events of 1816 through a self-guided route.
Camino a la Independencia is presented as a project for 2026 in Tucumán, with its digital passport serving as a record of the visitor’s progress
Brand industry
Travel and Tourism
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