Unclaimed brand
The Campaign for Wool is a global endeavour initiated by its Patron, in order to raise awareness about the unique, inherent natural, renewable and biodegradable benefits offered by the fibre in everyday life.
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Hex Code
Color name
RGB
HSL
CMYK
#B06728
Tuscany
176, 103, 40
28, 63, 42
0, 41, 77, 31
#004A59
Sherpa Blue
0, 74, 89
190, 100, 17
100, 17, 0, 65
#408BD1
Havelock Blue
64, 139, 209
209, 61, 54
69, 33, 0, 18
The Campaign for Wool is a global initiative founded to promote the unique natural, renewable, and biodegradable qualities of wool. Launched in 2010 and supported by major woolgrower organizations, including British Wool and The Woolmark Company, its mission is to educate consumers about the multiple benefits of wool in everyday life. The Campaign highlights wool’s environmental advantages, emphasizing that it is a sustainable choice that does not contribute to pollution.
Throughout the year, especially during Wool Month in October, the Campaign engages consumers through various activities related to fashion, interiors, and artisan craftsmanship. A notable figure in this effort is Shaun the Sheep, serving as a friendly ambassador to promote wool flooring's sustainability. The Campaign for Wool aims not only to increase awareness but also to support and revitalize the wool industry, ensuring that consumers are informed and inspired to choose wool in their daily lives.
With a coalitional structure convened by His Majesty King Charles III, the Campaign continues to make strides in the wool sector
Brand industry
Business and Consumer Services
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