CardCraft creates interactive digital wedding invitations for Indian weddings, helping couples personalise and share their celebration details online. Couples can choose from invitation designs, add their names and portraits, and include their wedding celebrations in a customised invitation. They can preview the design before sharing a hosted guest link after payment, including through WhatsApp.

The site offers a range of design collections, including spring, umbrella and petals invitations. It also provides practical guides to help couples prepare their invitations and communicate clearly with guests. Topics include wedding invitation wording for WhatsApp, a digital invitation checklist, and ways to include multiple wedding events in one invitation. CardCraft also offers guidance on the differences between interactive invitation links and wedding invitation videos.

Visitors can explore designs and guides while the personalisation editor loads. The site notes that sample invitations are illustrative and provides links to its terms, privacy information and data deletion options. Overall, CardCraft combines editable invitation designs with planning resources for couples preparing to invite guests to their wedding celebrations.