Unclaimed brand
At CARIAD, we believe that software has the potential to reshape the automotive experience for everyone, everywhere. Find out how!
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Hex Code
Color name
RGB
HSL
CMYK
#442EE0
Royal Blue
68, 46, 224
247, 74, 53
70, 79, 0, 12
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
CARIAD is an automotive software brand that aims to reshape the automotive experience for people everywhere. They believe that software has the power to transform mobility, making it safer, more sustainable, and more comfortable. As an innovative company, CARIAD is building a leading tech stack for the automotive industry, bringing together Volkswagen Group's software competencies and expanding upon them.
Their solutions include a unified technology and software platform, which encompasses a vehicle operating system (OS), a vehicle cloud platform, and a new unified architecture for all of Volkswagen Group's brands. CARIAD is committed to bringing automotive innovation to everyone and is dedicated to creating a seamless and advanced automotive experience. Keep up with the latest news and advancements from CARIAD as they continue to revolutionize the automotive industry
Brand industry
Vehicles
Company type
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Year founded
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Company size
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Automotive software platforms
Advanced driver-assistance systems
In-car infotainment software
Connected vehicle cloud services
Vehicle motion and energy management software
How do I download the CARIAD logo?
The CARIAD logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does CARIAD's branding look like?
The CARIAD wordmark is a distinctive, widely letter-spaced uppercase logotype, with a fine circular C and minimal geometric letterforms rather than a separate emblem. Its visual system pairs clean, lightweight sans-serif typography and generous whitespace with vivid electric violet as the primary color, white and near-black as supporting neutrals, and bright mint-green accents; imagery and layouts emphasize contemporary vehicles, digital mobility, and simple, open compositions.
What are CARIAD's brand colors?
The CARIAD color palette uses the hex codes #442EE0, #FFFFFF and #000000.
The CARIAD name, logos and brand assets are trademarks of CARIAD and its affiliates. Brandfetch isn't affiliated with or endorsed by CARIAD. Their use is subject to CARIAD's brand guidelines.
