Unclaimed brand
Fostering curiosity in kids (and their parents) since 2011
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Hex Code
Color name
RGB
HSL
CMYK
#E17960
Terracotta
225, 121, 96
12, 68, 63
0, 46, 57, 12
#57CDF1
Picton Blue
87, 205, 241
194, 85, 64
64, 15, 0, 5
#975532
Mule Fawn
151, 85, 50
21, 50, 39
0, 44, 67, 41
Shala Howell is a brand that focuses on fostering curiosity in kids and their parents since 2011. Shala, a former translator for companies like Bell Labs and Juniper Networks, started her blog, Caterpickles, to share the wildly imaginative questions of her curious child and the experiments that followed. She became fascinated with how parents can foster their child's curiosity without sacrificing their own sanity.
Shala has written a book called What's That, Mom?, which guides parents on using public art to engage their child in conversations about the world around them, even if they're not artists themselves. She also offers a companion journal for parents to document their interactions with their children around public art. Shala's next book will focus on teaching critical thinking skills to children.
You can find her blogging about life with her curious fifteen-year-old, sharing book recommendations, and tracking her annual reading
Brand industry
Science and Education
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Year founded
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How do I download the CATERPICKLES logo?
The CATERPICKLES logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are CATERPICKLES' brand colors?
The CATERPICKLES color palette uses the hex codes #E17960, #57CDF1 and #975532.
The CATERPICKLES name, logos and brand assets are trademarks of CATERPICKLES and its affiliates. Brandfetch isn't affiliated with or endorsed by CATERPICKLES. Their use is subject to CATERPICKLES's brand guidelines.