CDN Beef Check-Off

Canadian Beef Check-Off is a brand that administers the Canadian Beef Cattle Check-Off, which is a mandatory levy collected on cattle sales throughout Canada. The levy is used to fund research and marketing activities for the entire beef industry. It is collected from cattle producers through existing collection systems involving auction markets, order buyers, and brand inspectors.

The goal of the Canadian Beef Cattle Check-Off is to increase domestic and export beef sales and to improve beef production methods. Annually, it generates an average of $16. 8 million and plays a critical role in funding initiatives that advance the industry and build strong markets.

The check-off provides industry funding for the Beef Cattle Research Council, responsible for national research, and Canada Beef, which focuses on market development and promotion. While it doesn't fully cover all program costs, supplementary funding is available through government programs. The Canadian Beef Check-Off Agency also collects an Import Levy on beef cattle and products, which is invested in generic beef programs.

Managed by the Canadian Beef Check-Off Agency, the check-off is overseen by the Canadian Beef Advisors and is required to submit an annual business plan to the Farm Products Council of Canada. Join the brand and stay updated through their monthly newsletter, The GatePost!