Confederación Española de Organizaciones de Mayores (Spanish Confederation of Senior Organizations) is a prominent brand dedicated to advocating for the rights and wellbeing of older persons. Established in Madrid in October 2013 and officially presented on February 20, 2014, the brand focuses on defending the rights of seniors, combating age discrimination, and raising awareness of their positive contributions to families and society. Belonging to a global movement in 57 countries, the Confederación Española de Organizaciones de Mayores actively supports the development, adoption, ratification, and implementation of a United Nations Convention on the Rights of Older Persons.

Their mission encompasses safeguarding seniors from abuse and violence, ensuring clearer legal frameworks, and aiding decision-makers in addressing the needs of the aging population. In addition to their advocacy efforts, the brand recognizes the importance of social protection systems, particularly pensions, in alleviating poverty among older individuals. Unfortunately, only 1 in 5 seniors worldwide has access to a pension.

With a strong emphasis on human rights and dignity, Confederación Española de Organizaciones de Mayores strives to protect and enhance the lives of older persons across Spain