Cheerful is a dedicated marriage consultation service located in Amagasaki City, Hyogo Prefecture, offering personalized support for individuals seeking meaningful relationships. Founded by Youko Tanigaki, a counselor who has firsthand experience with the challenges of dating in her 30s, Cheerful aims to provide a friendly and encouraging environment for members navigating the complexities of婚活 (konkatsu, or marriage hunting). The service includes one-on-one counseling, tailored matchmaking, and guidance through the marriage process, ensuring that clients feel supported every step of the way.

As a member of IBJ, Cheerful caters primarily to those in their 30s and 40s, with new members joining every month. The brand emphasizes that婚活 is a journey best undertaken with support, and the team is committed to fostering close relationships with clients, helping them overcome obstacles in their quest for love. With a philosophy rooted in optimism, Cheerful aspires to transform the婚活 experience into a joyful and fulfilling adventure.