Cheganos is a prominent political brand in Portugal, linked to the right-wing political party Chega. It serves as a platform for the party's leaders, candidates, and policies, emphasizing a strong stance on national issues. The brand is led by André Ventura, who is known for his controversial views and policies, including debates on immigration and government programs. Cheganos frequently engages with the public through various channels, including social media, where they share news, candidate updates, and their stances on pressing national matters.

The brand's communication focuses on promoting their candidates for legislative elections and municipal government positions, advocating for policies such as free parking for political representatives in Lisbon and robust stances against opposing viewpoints. Cheganos also interacts with supporters and detractors alike, offering insights into their political strategies and electoral results. By presenting a unified voice on issues, Cheganos aims to shape public discourse and influence future elections in Portugal.