Cherokee Phoenix is a prominent brand rooted in the rich history and culture of the Cherokee Nation. Established in 1828, it serves as a vital source of news and information for Cherokee citizens, employing both electronic and print media. The newspaper's mission is to report unbiased activities of the government and important news about the Cherokee community, ensuring informed citizenship.

Over the years, Cherokee Phoenix has evolved, transitioning from its original name to reflect a broader agenda that includes cultural features, community events, and updates on health and education. The publication extensively covers important tribal issues, including elections and government affairs, while also highlighting Cherokee culture and heritage through various segments like arts, literature, and entertainment. In recent years, Cherokee Phoenix has embraced digital innovation, enhancing its online presence with a revamped website and mobile app, as well as maintaining an engaging social media presence.

Today, it remains an essential platform for cherishing Cherokee identity and advocating for the rights and interests of its people