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Hex Code
Color name
RGB
HSL
CMYK
#FFD700
Gold
255, 215, 0
51, 100, 50
0, 16, 100, 0
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#161377
Deep Koamaru
22, 19, 119
242, 72, 27
82, 84, 0, 53
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, fully operational across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology, logistics, and payment solutions to create a seamless shopping experience for its customers.
With a commitment to reaching 300 million customers by 2030, Lazada features an extensive array of products through its two primary platforms: LazMall and Lazada Marketplace. LazMall hosts over 32,000 top local and international brands, ensuring product authenticity and rapid delivery, while offering a unique, interactive shopping experience. Lazada Marketplace provides sellers access to millions of potential customers, complete with secure payment options, customer support, and comprehensive marketing analytics.
With a strong focus on innovation, Lazada continually enhances its technology stack and logistics capabilities, achieving secure transactions and broadening eCommerce accessibility in the region. From fashion and electronics to home goods and health products, Lazada is redefining retail in Southeast Asia.
Brand industry
E-commerce and Shopping
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