Choose Play
@chooseplay.com.au
Choose Play is so much more than an online toy store. At Choose Play you will find not only a great selection of products, but –more importantly- we will listen to you and work together so we can cater to your child’s needs and create positive solutions to help your family thrive.
Choose Play's Company Logos


Choose Play's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0071B9
Lochmara
0, 113, 185
203, 100, 36
100, 39, 0, 27
#68CDF2
Malibu
104, 205, 242
196, 84, 68
57, 15, 0, 5
#0F0F0F
Cod Gray
15, 15, 15
0, 0, 6
0, 0, 0, 94
About Choose Play
Choose Play is more than just an online toy store. We understand that for some kids, a toy is not just a toy, and shopping for one is not that simple for parents. We've been in your shoes, standing in front of the toy aisle, wondering how our children would react to each toy and struggling to make a decision.
That's why we decided to take action and create our own play strategies and toy adaptations. At Choose Play, we offer a great selection of products, but more importantly, we listen to you and work together to meet your child's needs. We believe that you know your children best, so we can only suggest activities or toys based on your experience and knowledge.
We have adopted the slogan We Are Listening because we value your input. Our store is unique because it allows you to choose the right toy based on your child's individual needs, focusing on the outcomes of play. We specialize in helping parents and teachers manage common challenges such as activity levels, attention, behavior, and emotions.
Founder Michelle Knuckey, a passionate advocate of early intervention for children, has developed tips and tricks that can be adapted to suit kids with different strengths and challenges. Through Choose Play, she shares her insights and positive parenting strategies with you. Explore our blog for articles on at-home therapy and loose parts play to discover practical tips and ideas for engaging your child in play.
Join our mailing list to stay up to date with the latest news and promotions. Choose Play is here to help your family thrive through play
Brand industry
E-commerce and Shopping
Company type
Self-Employed
Year founded
2020
Company size
2-10 employees