

Hex Code
Color name
RGB
HSL
CMYK
#D67911
Meteor
214, 121, 17
32, 85, 45
0, 43, 92, 16
#96B4D9
Polo Blue
150, 180, 217
213, 47, 72
31, 17, 0, 15
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Lunny Svet+ is the name of a playful, satirical game presented around a fictional private security company, or CHOP. Its premise places players among the ranks of the “legendary” agency, where they take part in the everyday business of managing neighborhood patrols and competing teams. The game’s stated activities include encouraging greater social responsibility among local troublemakers, distributing raid bonuses among squads, and participating in capitalist competitions between brigades.
This tongue-in-cheek framing gives the experience a distinctive mix of security-agency role-play, team management, and humorous social commentary. The fictional company’s owner promises players an increased pension and intelligent conversation with interesting people, extending the site’s comic tone. The website introduces the game and provides options to begin playing, sign in, or learn more about it.
Lunny Svet+ is therefore best understood as a game-focused brand built around a mock security outfit, rather than as a description of real-world guarding services
Brand industry
Games
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