Chuanyibo is an advertising and marketing platform that connects advertisers with media owners, agencies, creators, and service providers. It helps businesses discover, compare, and arrange advertising opportunities across a wide range of channels and regions. Its listings include digital and social media campaigns, such as information-feed, Douyin, WeChat, video, livestream, and influencer advertising, as well as television, radio, print, websites, and outdoor placements including elevators, transit, airports, shopping centers, and billboards.

Beyond media buying, the platform offers access to brand promotion, content and advertorial campaigns, overseas marketing, celebrity endorsements, sponsorships, product placement, livestream commerce, and event services such as performers, hosts, venues, photography, and equipment rental. Users can browse media categories, review advertiser feedback and case studies, post requirements, and take part in procurement and advertising tenders. Chuanyibo also provides agency and media-owner participation options, customer support, and mobile apps for browsing advertising opportunities. Its site presents the service as supporting targeted marketing and notes that the platform has received industry recognition, including an outdoor advertising case distinction.