CinemaScore is the leading authority in measuring movie appeal, providing unbiased audience response measurement that helps gauge the success of major movie releases. Since its establishment in 1978, CinemaScore has been dedicated to giving theater audiences a public voice for their opinions on movie appeal. Unlike traditional movie critics who focus on interpretation, CinemaScore focuses on whether a movie appealed to live audiences.

By polling moviegoers on opening night and collecting their opinions through ballot cards, CinemaScore establishes a movie's grade, known as its CinemaScore. With the wide variety of entertainment options available nowadays, CinemaScore plays a crucial role in helping moviegoers make informed decisions about what movies to watch. By having access to reliable, audience-generated reviews, people can easily find on-screen stories that resonate with them and enjoy quality time with family and friends.

With over 34 years of experience, CinemaScore has gained the trust of Hollywood studios, news organizations, and moviegoers around the globe. Choose CinemaScore to enhance your movie experience and discover the films that resonate with you