Claritas
@claritas.com
Delivering custom audience segments & consumer insights for over 120 million households, 2,300 digital audiences & 8,000 demographic variables. Call today!
Claritas's Company Logos


Claritas's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FD7E14
Ecstasy
253, 126, 20
27, 98, 54
0, 50, 92, 1
#A2DADC
Aqua Island
162, 218, 220
182, 45, 75
26, 1, 0, 14
#832525
Burnt Umber
131, 37, 37
0, 56, 33
0, 72, 72, 49
About Claritas
Claritas is a data-driven marketing company that uses its unique data and proprietary identity graph to help marketers effectively reach their target audience and achieve superior ROI. With over 50 years of experience in the industry, Claritas has set the standard for data-driven marketing by offering over 8,000 syndicated audiences built from 10,000+ demographic and behavioral attributes. Through their unrivaled audience solutions powered by 80% proprietary data and over 5 billion data points monthly, Claritas provides the most robust understanding of the American consumer.
They create a high-definition portrait of each customer and prospect, including their devices and channels, to help clients create multichannel campaigns that are more personal, seamless, and productive. Claritas' powerful analytic solutions and advanced segmentation and modeling capabilities provide deep insight into multichannel campaign performance and attribution, allowing clients to optimize their marketing efforts. With a passion for data and a legacy of success, Claritas is a trusted partner to over 1,200 companies, helping them achieve the results they're looking for in this ever-evolving digital era
Company type
Privately Held
Year founded
1971
Company size
201-500 employees
Related Brands
Tags
Consumer data
Identity graph
Custom audience targeting
Marketing attribution
Multichannel activation
