Its playful work draws inspiration from a wide range of interests and experiences, including queer and neurodivergent life, disability, Pokémon, anime, Stardew Valley, tabletop role-playing games, and Dimension 20. The brand describes its creations as “silly little designs for silly little folks,” with a mix of humor, fandom, personal storytelling, and expressive art.

The online shop offers art prints, apparel, notebooks, stickers, and watercolor originals. Featured products include themed spellbook notebooks, fan art designs, and pride-inspired clothing, alongside seasonal and pun-filled creations. claysad creates also publishes a 60-page autobiographical zine exploring the experience of stopping doing too much; it is presented as personal rather than instructional. Through its blog, the artist shares writing about art, life, disability, ADHD, chronic illness, and making art while disabled. Customers can also sign up for a newsletter featuring content, sales, and product news.