Coach Bill Fountain

CBF Performance creates practical coaching systems and athlete development tools designed to make training and practice more organized, efficient, and effective in real-world settings. Founded by Coach Bill Fountain, the brand draws on his experience as a Navy veteran, former football and track athlete, youth football coach, and strength and speed-and-agility coach. Fountain is a NASM Certified Personal Trainer with additional fitness and coaching certifications.

CBF Performance’s current tools include an SAQ Workout Planner and Game Speed Development System for structuring speed, agility, quickness, movement, conditioning, and game-speed sessions; a Speed Camp Planner for organizing athlete groups, stations, timing, progressions, and camp flow; and a Football Practice Planner for coordinating drills, coaches, and practice periods. The brand emphasizes straightforward systems over random drills, bloated software, or monthly subscriptions. Its resources are built around practical coaching needs and athlete development, including youth and high school sports. Additional tools in development include strength programming and workout tracking resources, football film breakdown templates, and athlete tracking systems.